When business takes you overseas, WMR Nordic’s diverse team of expert analysts and global network can provide deep-dive cultural intelligence products. Analysis is ineffective without cultural context. However, many foreign attitudes, values and beliefs are inaccessible to traditional analysts. Sources are extremely difficult to find, rigorous research methods are time consuming, and fieldwork can be dangerous in some situations. Behavioral analysis can be employed to address global challenges by first understanding the underlying motivations and patterns driving human behavior. By identifying key factors influencing decision-making on a large scale, interventions and policies can be designed to promote positive changes and mitigate negative trends. The application of behavioral insights on a global scale can lead to more effective solutions that align with the diverse and complex nature of human behavior.